At Choose Texas Power, we aim to provide consistent, reliable information about energy plans. Our partners do not direct our editorial content, though we may reference their products in our posts. Read about how we make money to learn more.
Please note: All rates above are accurate as of 8/20/2025, 2:05:42 PM CDT for ZIP Code 79701. Rates may have changed since this date/time. For the most up to date rates in your area, please enter your zip code above.
Thanks to energy deregulation, Midland residents can choose their electricity provider and plan from a wide range of options. Choose Texas Power is a free marketplace that helps customers take advantage of their power to choose by creating a convenient shopping experience where you can compare your electricity options and sign up all in one place today.
Choose Texas Power is not affiliated with Power to Choose, powertochoose.org, or the PUCT.
In Midland, the average rate on the Choose Texas Power marketplace for 500 kilowatt-hours (kWh) is 20.71 cents per kWh. The rates for the 1,000 kWh and 2,000 kWh usage levels are 14.68 cents and 16.83 cents, respectively.
The average cost of electricity in Midland varies greatly according to the time of year and household size. Spring and fall tend to be cheaper seasons to shop for energy compared to summer and winter when demand is higher. Use your ZIP code on our marketplace to stay up-to-date on the current local electricity rates.
Our energy experts at Choose Texas Power review every provider featured on our marketplace to help you find a trusted company. Your provider handles your electric account and billing, so it’s important to feel confident with your choice. Here are a few popular energy providers in Midland:
Your utility delivers electricity to your home and maintains the local infrastructure. Unlike your electricity company, you cannot select your utility company, since it’s determined by the location of your home or business. Midland’s utility company is Oncor Electric Delivery — this is who you would contact if you experience a power outage. Here’s how to get in contact with Oncor:
There are several types of energy plans available in Midland, Texas. Here are a few of the most common ones and what they offer.
Electricity rates vary by location, largely due to taxes and delivery fees from your utility company, which are different for every company. When you enter your Midland ZIP code, our marketplace will show you a comprehensive list of accurate and up-to-date plans available in your area.
Enter your ZIP code to find today’s electricity rates and secure your next power plan.
Midland business owners can also take advantage of affordable electricity rates. At Choose Texas Power, our energy experts can connect you with a business electricity plan that suits your needs. To learn more or get a quote, call us at the number on your screen or fill out our online form.
The Lone Star State is a pioneer in renewable energy, thanks to abundant sunshine and wind power. Texas consistently ranks first in the nation for wind power generation and second for solar energy. As a result, every Texas energy plan contains a portion of green energy.
Some energy companies even offer 100% renewable energy plans, such as Green Mountain Energy and Gexa Energy. Midland residents can shop for green energy plans from these providers and more on Choose Texas Power using the search filters.
You can find a new energy company if you are moving to Midland or unsatisfied with your current light plan. Regardless of your reasons, Choose Texas Power can match you with the right energy plan for your home or business.
If you are happy with your current energy plan, you might be able to transfer it to your new Midland address, depending on your provider’s service area. However, if you need a new plan when moving, you can search for options in Midland on our marketplace using your new ZIP code. In Texas, there is no penalty for canceling your energy plan if you are moving and your provider doesn’t service your new location.
If you are not moving but are unsatisfied with your current electricity plan, you can switch providers for a better fit. Before switching, check your Electricity Facts Label (EFL) to determine if you need to pay an ETF. Once you’re ready to switch, our marketplace can help you switch power plans with no interruptions to your service.
You can secure the lowest available rate in Midland at 8.9 cents per kWh from APG&E.
This may change throughout the year since providers frequently adjust their rates according to market conditions. To get the most accurate and up-to-date prices in your area, enter your ZIP code on this page today.
A good electricity rate in Midland will depend on your individual needs, your location, and the size of your household. Be sure to check past electricity bills to find out your electricity usage, and then search for an energy plan within that usage tier. Our marketplace lets you conveniently filter by household size to determine a good electricity price for your home.
The easiest way to compare Midland rates is through an independent marketplace like Choose Texas Power. Our free marketplace lets you compare accurate rates from trusted providers and sign up in minutes all in one convenient place.
Electricity demand tends to spike when the weather reaches uncomfortably high or low temperatures, such as in the summer and winter. Since electricity consumption increases during these seasons, so does the wholesale cost of energy. As a result, summer and winter, especially in Texas, tend to have higher electricity prices than spring and fall. If you’re looking for a new electricity plan in Midland, we recommend shopping during these milder seasons, when demand — and the price — is lower.
Let us put the power in your hands with a new electricity plan.
